Industry - from sponsor to provider?

ISWC 2007 Sponsor Emerald Sponsor Gold Sponsor

Data Integration refers to the problem of combining data residing at autonomous and heterogeneous sources, and providing users with a unified global view. Ontology-based integration solutions have been advocated but for the case to be made for real deployment of such solutions, the integration effort and performance needs to be characterized. In this paper, we measure the performance of a gener...

The pharmaceutical industry as a medicines provider.

Rising prices of medicines are putting them beyond the reach of many people, even in rich countries. In less-developed countries, millions of individuals do not have access to essential drugs. Drug development is failing to address the major health needs of these countries. The prices of patented medicines usually far exceed the marginal costs of their production; the industry maintains that hi...

To Sponsor or Not to Sponsor: Sponsored Search Auctions with Organic Links

In 2010 sponsored search advertisements generated over $12 billion in revenue for search engines in the US market and accounted for 46% of online advertising revenue. A substantial portion of this revenue was generated by the sale of search keywords using an auction mechanism. We analyze a game-theoretic model to understand the interplay between organic and sponsored links in keyword auctions. ...

Sponsor Acknowledgement

Sponsor Acknowledgement